Zombie Boy, Rick Genest, Dies at 32

PARIS — Model and song figures took to social media retailers on Friday to mourn the dying of Rick Genest, referred to as Zombie Boy, the 32-year-old, tattooed Nicola Formichetti muse who had additionally labored with Girl Gaga.

“All the Dulcedo circle of relatives is in surprise and dissatisfied via this tragedy,” stated Montreal-based Dulcedo Control, Genest’s ability company, in a commentary on Fb on Thursday.

“Thanks ZB for those stunning moments for your presence and on your radiant smile,” it added.

The Canadian, who had described his occupation to WWD as a “facet demonstrate performer” and whose acts incorporated writhing on beds of nails, shot to status after being came upon via Formichetti on Fb. The fashion designer employed Genest for the Thierry Mugler 2010 marketing campaign and flew him to Paris for the boys’s demonstrate.

“I really like the entire freak-show surroundings,” Genest instructed WWD in 2011, talking behind the scenes after his flip at the catwalk.

His status persisted to develop after he gave the impression in a high-profile commercial for Dermablend that garnered tens of millions of hits and introduced never-ending Web debates about how society judges bodily look.

The video ran beneath the tag line “How do you pass judgement on a e book?” and featured a clear-skinned Genest who stripped nude to the waist and proceeded to rub off concealer make-up to show his elaborate tattoos that remodeled his head right into a cranium with darkish circles round his eyes. Different tattoos incorporated bones, ligaments, bugs and a radioactive image.

Girl Gaga expressed her grief over the dying of Genest, who gave the impression in her “Born This Method” video, on Twitter.

“The suicide of pal Rick Genest, Zombie Boy is past devastating. We need to paintings more difficult to modify the tradition, convey psychological well being to the leading edge and erase the stigma that we will’t discuss it. In case you are struggling, name a pal of circle of relatives lately. We should save each and every different,” she wrote.

Formichetti posted a tribute on Instagram along an image the place he posed subsequent to Genest.

“Completely heartbroken. Relaxation in energy, Zombie Boy. Sending all my condolences and like to his friends and family on this making an attempt time. Please if you happen to ever want assist, achieve out. 1-800-273-8255 is the quantity for the Nationwide Suicide Prevention Lifeline. You’re no longer by myself,” he wrote.

In an interview with WWD in 2012, Genest stated he were given his first tattoo, a cranium and crossbones, at age 16, and estimated he had spent tens of 1000’s of greenbacks at the designs, regarding them as his undertaking.

“I’d at all times sought after tattoos. I’d see them at the bus or on TV or in films,” he stated on the time.

He relayed a favorable view of the rage trade, pronouncing he revered it. “I’ve at all times surrounded myself with artists. I’ve at all times beloved being across the artwork scene and the rage international and designing units and props and all of that. That’s all showmanship, that’s all artwork,” he stated.

When wondered about lifestyles past modeling, Genest hinted at different pursuits, together with song, but in addition referred to his earlier reviews: “When the rage demonstrate is over, I need to return to the circus.”

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